My Executive Brief

My Executive Brief

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My Executive Brief
Where do Internet leads come from?
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Where do Internet leads come from?

If you’re a lead buyer you should understand how your leads are generated

Bill Rice's avatar
Bill Rice
Sep 07, 2020
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My Executive Brief
My Executive Brief
Where do Internet leads come from?
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Internet lead generation is a complex and often mystical interplay of art and science.

Many lead buyers simply accept that people (consumers) magically become leads and do their best to turn their leads back in real people - relationships.

Sometimes that works.

But, the most successful lead buyers dig into and understand where Internet leads come. Perhap…

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