Tired of starting from zero every month?
Stop chasing one-off wins and build revenue that compounds.
Nobody wants to waste months building in a vacuum, running campaigns that quietly die, or chasing deals that don’t add up to real growth.
This week, I’m showing you how to flip those patterns by sharing sooner, adjusting faster, and turning early wins into a system that lasts.
Today’s agenda:
🎙️ How sharing your idea early can lead to your first customer or investor
🔁 The simple loop that keeps your campaigns from burning out
🤝 A system to stop starting over with every sale
💼 Briefly: ChatGPT’s new update, why Google still rules, and why humans still beat AI at persuasion
💬 Quote of the week
🎙️ Share it before you build it
🔥 Hot take: Founders shouldn’t keep their startup ideas a secret.
Nobody’s waiting in the shadows to steal your half-baked startup concept. The real risk is the opposite—you burn months building in isolation only to discover customers don’t care.
Talk about your idea early and often. Share it in conversations, test it in the wild, let people poke holes in it. Those conversations sharpen your idea—and sometimes lead you straight to your first customer or investor.
👇 Watch me break it down in this quick clip from the Your First 1K/Month podcast:
Key takeaways for founders:
🚫 Stealth mode kills momentum.
🔄 Feedback = refinement.
💵 Conversations create traction.
🤝 People want to help—if you let them.
🎧 Full episode here: A Low-Effort Offer You Can Use to Make Your First $1K+/mo
💬 Feedback loops keep campaigns alive
It’s tempting to “set and forget” your marketing campaigns. They’re a lot of work, and founders don’t always have the time or energy to stay on top of them.
But audiences shift, platforms change, and messages get stale quickly. If you’re not watching and adjusting, your campaign quietly stops working while your budget keeps burning.
➰ That’s why it’s important to build feedback loops:
Track the numbers that actually matter (conversions, engagement rates, etc.)
Check in weekly or biweekly—don’t wait until the campaign is over
Talk to any team members (if applicable) that may notice shifts before you do
Use what you learn to adjust your targeting, messaging, or spend
Campaigns are living systems. Observe → analyze → adjust → repeat. That loop is what keeps them alive.
🤝 One-off deals don’t build a business
When you’re hustling for early sales, it’s easy to focus on one deal at a time.
But over time, it starts to feel like you’re constantly starting over—and that’ll burn you out.
What you need is a book of business that compounds. A system that turns early wins into repeatable, long-term revenue.
The foundation of a book of business
Consistency: Keep a regular rhythm so you stay top of mind.
Simple systems: A CRM + light automation is enough to track and follow up.
Documentation: Capture notes and calls so you never lose context.
Referrals: Happy clients are your fastest path to new ones.
If you don’t have a system like this yet, that’s the kind of foundation I help founders put in place.
🗓️ Schedule a Discovery Call and I’ll walk you through it.
Briefly
🌿 ChatGPT now supports “branched chats.” Think of it like side threads that let you dig deeper into a topic without losing context. For founders, this makes AI way more useful for research and strategy—because staying in context = sharper insights and less distractions.
📱 Social ROI is shifting. 80% of brands are moving budget into social, but fewer than half can tie it to revenue. The takeaway: stop chasing vanity metrics or publishing volume—use small experiments and social-first data storytelling to prove business value.
🔍 Google still rules search. Even with ChatGPT’s boom, 95% of its users also go back to Google. AI is rising fast, but Google remains the traffic heavyweight—optimize for both.
📧 Email is slipping. Engagement is flat, and many teams are realizing LinkedIn and events drive pipeline faster. The lesson: email only works if you invest in strategy, relevance, and systems—not as a one-person side project.
🧑🤝🧑 Humans still beat AI at persuasion. A new study shows real salespeople in livestreams outperform AI “digital streamers” by a wide margin—because trust and real-time Q&A still matter. AI can assist, but human connection still closes deals.
Quote of the week
“Chase the vision, not the money; the money will end up following you.”
– Tony Hsieh, late CEO of Zappos